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Sightrunning the World

About us and the idea

Go! Running Tours is an umbrella organisation for sightrunning companies worldwide. Our intentions are simple:

  • Make it easier for running guests to include running sightseeing in their travels - both in terms of finding a tour operator and also in terms of booking.
  • Create a premium label/brand that stands for quality and professionalism.
  • Develop the City Running industry in terms of sharing best practise between operators, harvest synergies, support new tour operators and build cross-border partnerships.
  • Promote Sightrunning as a preferred way to discover a new city to travelers, tourist bodies, companies and the meeting and hotel industry.

Go! Running Tours was launched in 2014 by two sightrunning tour operators - Running Tours Barcelona and Running Copenhagen. It originates from a wish to organise the sightrunning industry and develop a premium brand that guests can trust to deliver high quality tours.

We believe that by organising our efforts, then each tour operators can improve their business by co-operating and together raise the awareness of sightrunning worldwide. The Go! Running Tours brand is a quality mark and as our network of cities continues to grow, we will at a central level actively seek to develop business agreements across countries with sponsors, hotel chains etc.

For our many guests, this will mean a quality experience when choosing a Go! Running Tour operator and hopefully a repeat purchase during the next city break or business travel.

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The concept

Join our Franchise Network

Fancy providing running tours in your city? Then a Go! Running Tours Franchise Partnership is what you are looking for. Fill the gaps on our world map and offer running tours in your city, as a Go! Running Tours franchisee. Show your passion for running and your local knowledge to guests from everywhere in the world.

With a Go! Running Tours Franchise Partnership, we will support you with 1on1 training sessions, own website, online booking system, visual identity and everything else you need to quickly, effectively and professionally set up a successful business. In addition, you will be in regular contact with all our other franchisees to share best practice and harvest synergies.

  Become a Franchisee


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